Willard Insurance Agency team

Get to know us

Willard Insurance Agency is a local, independent insurance agency serving individuals, families, farms, and businesses throughout Virginia and North Carolina.

Our team is committed to providing quality insurance products, personal service, and straightforward guidance. We work hard to build lasting relationships with our clients and to understand the communities, property values, vehicles, farms, businesses, and risks that are unique to our area.

The agency currently serves more than 3,500 individuals, families, and businesses. We would be honored to earn your trust too.

Meet the Willard Insurance Team

Hover over a team member to see their name, title, and email

Larry Willard

Owner / Agent

Larry@WillardInsurance.org

30+ years experience

Pam Willard

Owner / Agent

Pam@WillardInsurance.org

18+ years experience

Jessi Willard

Agent / CSA

Jessi@WillardInsurance.org

11+ years experience

Kimberlie Willard Ruimerman

Agent / Marketing Specialist

Kimberlie@WillardInsurance.org

5+ years experience

Kylie Hedges

Agent / CSA

Kylie@WillardInsurance.org

5+ years experience

Coco Willard

Official Mascot

Likes treats, licking people, and greeting customers.

Kim Brown

Agent / CSA

John Mason

Agent / CSA

 

Donielle Smith

Agent / CSA

 

Recognition & Community Commitment

F.W. Hirt Quality Agent Award

In October 2020, Erie Insurance presented the F.W. Hirt Quality Agent Award to Larry Willard of Willard Insurance Agency. The award recognizes exceptionally high standards in business, customer relationships, communication, and service.

It is one of Erie Insurance’s most prestigious agency honors and reflects the long-standing commitment of the Willard Insurance team to putting customer needs first.

Giving Network Agency of the Year

In 2019, Erie Insurance recognized Larry Willard and Willard Insurance Agency with The Giving Network Agency of the Year Award for meaningful, long-term community involvement.

The award recognized the agency’s support of local fundraising, service projects, and community organizations. As part of the honor, a charitable donation was directed to Stepping Stone Mission in Rocky Mount.

Silver Life Recognition Award

Willard Insurance Agency also received Erie Family Life’s Silver Life Recognition Award for 2019, recognizing a high level of performance and service in helping clients with life insurance needs.

The recognition reflects the agency’s commitment to helping customers think beyond today and protect the people who depend on them.

Local People. Local Knowledge. Personal Service.

Whether you need personal, farm, life, or business insurance, our team is here to help you understand your options and protect what matters most.